While the businesses are ever evolving to customer needs and aspirations, the customers are also becoming more demanding and vocal. It is in the most cases the dissatisfied customers are more vocal about their experiences. That is why reviews sites are filled with more negative reviews ratio comparatively higher to the positive reviews, where it is indeed those product/services in question may have generally above 90% satisfaction rate. This affects the next customer who is evaluating your product/service. Thus managing a vocal, dissatisfied customer is the higher priority than ever!
Our customer satisfaction application gives you the ability to turn qualitative email conversations into quantitative normalized scores which can be fed into your analytical system to exploit the near magical power of the metric-driven organization.